Upcoming Talks
I have prepared a presentation on “Packaging for the Omni-Channel Consumer” outlining how to evaluate packaging designs considering the needs of all of today’s media.
Please inquire if you’d like me to present at an upcoming event!
Prior Speaking Events
- “Three Pillars of Increasing Conversion with First-Time Buyers”
GCI Magazine; September 30, 2023, Webinar - “Converting Sales with a Luxury Buyer”
LuxePack NY; May 11, 2023, New York - “Unearthing Brand White Space for Packaging and Ecommerce”
LuxePack LA / MakeUp LA; February 17, 2023, Los Angeles - “Small Business Advisory Group - Holiday Marketing”
Cosmetic Executive Women; November 17, 2021, Webinar - “Navigating Beauty”
GCI/Beauty Accelerate; October 20, 2021, Webinar - “Small Business Advisory Group”
Cosmetic Executive Women; March 15 2021, Webinar - “The World After: A Beauty Renaissance”
GCI/Beauty Accelerate; Nov 17, 2020, Webinar - “Designing Packaging for an Omni-Channel World”
Beauty Unfiltered; Nov 11, 2020, Webinar - “Helping Beauty Companies Find Their Voice in Today's Crowded Marketplace Through Branding!” Episode 39
Beauty Business Info; Oct, 2020, Webinar - “9 COVID-19 Marketing Efforts for Your Brand”
GCI Magazine; May 11, 2020, Webinar - “How to Reinvent Beauty and Wellness Brands for this New Marketing Environment”
Qualitative Research Consultants Association; June 10, 2020, Webinar - “Brand Building Opportunities in a New Reality”
Access Beauty Insiders; May 7, 2020, Webinar - “Packaging for the Omni-Channel Consumer”
IndieBeautyExpo; August 22, 2019, NYC - “Digital and Beauty Connected”
MakeUp NY; September 12, 2019, NYC - “Accessibility — The New Beauty Frontier”
LuxePack New York; May 15-16, 2019, NYC - “Designing Packaging for Omni-Channel Beauty Consumers”
Beauty x Omni-Channel Global Cosmetic Industries Online Summit; October 24, 2018 - “Designing Packaging for Omni-Channel Beauty Consumers”
NYSCC 39th Annual Suppliers’ Day; May 15, 2018, New York, NY - “How to Make a Statement Packaging Piece:
The Power of Iconic Packaging”
Luxe Pack Los Angeles; February 8, 2018, Santa Monica, CA - “The Importance of Social Media in Beauty”
Yanbal Annual Board of Directors Meeting; October 2017, Madrid, Spain - “Package Design in a Digital World”
CosmoProf; July 2017, Las Vegas - “Luxury Packaging by Design”
Luxe Pack; May 10 2017, NYC - “Luxury Packaging with a Conscious; the Ingredients for Success”
Luxe Pack; May 10 2017, NYC - “Initiating a Project and Onboarding a New Client”
Evolve Symposium; March 24 2017, NYC - “Effectively Using Packaging to Tell the Right Brand Story”
EastPack: Packaging Design for Health & Beauty; June 15 2016 3:30 pm, NYC - “How To Stand Out in a Competitive Marketplace”
Beauty Entrepreneur Summit; May 18 2016 - “Customizing Stock Packaging to Create a Luxury Experience”
Luxe Pack; May 11 2016 10:00 am, NYC - “Collaborating with In-house Teams”
Interview with Paula Scher; Spark Design Professionals; March 22 2016, NYC - “Packaging Design for Aesthetic and Functional Appeal”
WestPack: Packaging Design for Health & Beauty; February 2016, Anaheim, CA - “Effectively Using Packaging to Tell the Right Brand Story”
WestPack: Packaging Design for Health & Beauty; February 2016, Anaheim, CA - “Strategies for Managing a Low Budget Assignment”
Co-presenter, Evolve Symposium 3.0; October 2015, NYC - “Managing a Business and Answering Client’s ‘I Need it Now’ Mentality”
Co-presenter, Evolve Symposium 3.0; October 2015, NYC - “Strategic Partnerships and Scaling Your Business”
Co-presenter, Evolve Symposium 3.0; October 2015, NYC - “Evolving Your Business in a Changing Business Environment”
Co-presenter, Evolve Symposium 3.0; October 2015, NYC - “Tools to Strategically Position Your Brand”
SXSW V2V; July 2015, Las Vegas - “Packaging Systems That Are Easy to Use and Attractive to Buy”
HBA Conference; June 2015, NYC - “Developing a Signature Package Design”
HBA Conference; June 2015, NYC - “Business Models: Sustainable Organizational and Staffing Structures”
Co-presenter, Evolve Symposium 1.0; March 2013, 2014, 2015, NYC - “New Development and Positioning: Tools, Techniques, and Strategies”
Co-presenter, Evolve Symposium 1.0; March 2013, 2014, 2015, NYC - “Qualifying Clients: Objective Ways to Determine Worthy New Business Leads”
Co-presenter, Evolve Symposium 1.0; March 2013, 2014, 2015, NYC - “Research and Strategy: Methodologies and Practices”
Co-presenter, Evolve Symposium 2.0; September 2014, NYC - “Operational and Financial Metrics”
Co-presenter, Evolve Symposium 2.0; September 2014, NYC - “Strategies to Build Your Brand”
HBA Conference; June 2014, NYC - “The Design Studio of 2013”
Spark Design Professionals; November 2013, NYC - “Strategies to Revitalizing Your Brand as You Grow”
HBA Conference; June 2013, NYC - Moderated interview with designer Peter Buchanan Smith of Best Made Company
NYCXDESIGN Week; May 15, 2013, NYC - “Design Rebels Unite”
The Design Activist’s Handbook book launch; November 2012, NYC - “Alternative Compensation for Design”
Spark Design Professionals; October 2013, NYC - “How to Structure Strategic Partnerships”
Spark Design Professionals; August 2013, NYC - “Selling Strategy for Design Firms - A conversation with Debbie Millman”
Spark Design Professionals; February 2013, NYC - “Beauty of Strategy Outline”
HBA Conference; June 2012, NYC - “The Price is Right” Pricing Workshop”
Spark Design Professionals; October 2011, NYC - “Social Shopping” Everything is Better with Friends”
HBA Conference; June 2011, NYC - “Customer-centric Social Media For Fashion + Beauty”
Webinar; July 2011 - “Social Media Trends”
Fashion News Workshop; April 2011 - “Marketing Inspiration: Top Trends In Social Media”
Symrise; November 2010 - “Unique Brand Positioning and Pattern Recognition”
HBA Conference; June 2010, NYC - “Intellectual Property Best Practices”
Spark Design Professionals; October 2010, NYC - Moderated interview with Julia Vakser and Deroy Peraza of Hyperakt
Spark Design Professionals; September 2010, NYC - Moderated interview with author Warren Berger on his book “Glimmer: How Design Can Transform Your Life and Maybe Even the World”
Spark Design Professionals; July 2010, NYC - “Content Strategies for Social Media”
HBA Conference; June 2010, NYC - “Design and Environmental Activism”
Johnson & Johnson; May 2010 - “9 Steps to Creating a Website”
Direction by Indigo; April 2010 - Moderator of “How to Lead Clients Towards Being Green” Panel included Don Carli, Cheryl Heller, Hugh Hough
AIGA Event; April 2010 - “Creating A Social Media Strategy With Measurable ROI”
The Fashion Group International and The Canadian Consulate General, February 2010, NYC - Moderated interview with Agnieszka Gasparska of Kiss Me I’m Polish
Spark Design Professionals; February 2010, NYC - Moderated panel “How do you Get Inspired?”
Spark Design Professionals; January 2010, NYC - “Marketing Inspiration: Top Trends In Social Media”
Webinar; October 2009 - “Innovative Marketing”
Direction by Indigo; August 2009 - “Positioning Your Brand As An Affordable Luxury”
Webinar; May 2009 - “Disruptive Marketing”
Fashion Institute of Technology; March 2009 - “Women in Business - How We Do It”
Queens Economic Development Corporation; March 2009 - “Importance of Web Design On Your Marketability”
American Society of Media Professionals; October 2008, NYC - “Innovative Web Trends”
Fashion News Workshop; September 2008, NYC